The Power of Staging: How to Make Your Property More Sellable

Residential, Investment, Capital Market

So you’ve decided to sell your home. While you may have made tons of great memories with it, the challenge is getting it ready for a new family to see what you loved about it in the first place. 

This is where the power of staging comes in. Staging is in a way, “setting the stage” for future buyers. It usually involves decorating, arranging the furniture, and cleaning the home to show it in the best possible light.

According to the latest report of the National Association of Realtors, 31% of buyers increased their offer on a home by 1-5% because the home was staged. Moreover, 77% of buyers also see themselves moving into a staged home while 40% were more willing to travel by car and visit a staged house that they found online.

Sprucing up a home before it is sold is a great way to help buyers visualize the staged property as a future home. All in all, staging makes any home easier to sell and at the highest possible price. Check out some of the tips you can follow when staging your home.

  • Clean your home thoroughly 

Similar to how hotels appear to be warm and comfortable, cleaning thoroughly can make your home appealing. Every part of the house should be cleaned to make it look new as home buyers tend to look inside closets, under the sink, and so forth. Showcasing a clean home is the most effective way of selling your property. Remember, the more your home looks ready to be moved into, the quicker it will sell. 

  • Declutter and depersonalize 

Having a lot of clutter is an unnecessary eyesore that can make your home appear smaller than it is. This is why you need to take away any of your personal belongings such as family photos and keepsakes. Buyers need to envision themselves as new homeowners and not just simply moving in, but visualizing your home as their own.

  • Define your rooms 

In order to show your home’s best assets, make sure each room has a clear and defined purpose and that no room is put to waste. Your space in the attic can be converted into an entertainment room or an office while a spare room can be converted into a guest bedroom. Make sure the buyers see that every room can have usable space from anything as big as a room to as small as an empty corner in the living room. 

To attract potential buyers, you need to stage your home according to how you think your buyers can maximize each space. For instance, if a big family is interested in your home, make sure to highlight the different bedrooms that would suit their growing children. You can also showcase a spacious living room that they can use for family time. By understanding who your potential buyers are, you will be able to present areas of your home as spaces they can make use of. You will sell your house in no time. 

  • Decorate and accessorize 

If your home is a bit older, consider doing a repaint as it can brighten up a room and make it seem more spacious. When it comes to choosing the colors and accessories, neutrals and pastels can work together to create a spacious environment for your home. 

When it comes to staging your home, decorating is always an option. Buying new furnishings to replace your older ones can elevate any room. Sometimes, the right accessories can also do the trick. Buy some throw pillows to give a balanced look to your living room. Stage your bedroom with some additions such as crisp white bed linens and towels, which can also add to your home’s ambiance giving it a very comfortable and inviting feel. 

  • Freshen it up

Adding some natural features to your home’s interior decoration can make a difference in making it seem inviting. Incorporate potted plants into your rooms to offer a good contrast to your existing furniture. Staging your home to look and smell fresh is important especially if you want to increase the value of your home. Before allowing potential buyers to enter your home, get rid of odors such as smells from an unkempt bathroom, from mildew, cooking stains, and pets. Freshen it up through the use of scents by burning cinnamon sticks, brewing coffee, or by using an aromatic diffuser that will make the house smell fresh, clean and calming. 

Are you ready to sell your home?

Once you have done the right staging, then you are ready to go into the market to sell your home. Find the right buyer through the right brokerage firm that can help make your home selling process a breeze. Santos Knight Frank is a renowned real estate services agency that has a great track record of serving clients with services such as occupier services & commercial agency, investment & capital marketsresidential & sales leasing, property marketing, research & consultancy, valuation & appraisal, project management, asset management,  property management, facilities management, technical services & engineering solutions. Just visit our website and speak to our real estate practitioners at you want to know more about leasing, you can also read about Lease Administration And Why It Matters For Every Company.

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About Santos Knight Frank

The world of real estate can be a difficult place to navigate. Whether property is your investment or a tool that drives your business success, you need a partner who can guide you in every step of the way.

Since 1994, Santos Knight Frank has been guiding Fortune 1000 companies, BPOs, private clients, and institutions in all facets of real estate. We advise companies on their best office, retail, and industrial location, oversee commercial fit-out projects, and manage facilities. We have facilitated over 4 million sqm of office transactions on behalf of clients and managed over 40 million sqm of real estate under our property & facilities management arm.

Our residential brokerage platform and wide collection of bespoke homes allow our private clients to buy, lease, and sell properties within their budget, timeline, and lifestyle.

For landlords and investors, we provide valuations and appraisal, consultancy and research, sales and leasing, and property management services across the Philippines.

Santos Knight Frank is part of the global Knight Frank network of over 384 offices in 51 markets, including the strategically important U.S. partnerships with Cresa (commercial real estate) and Douglas Elliman (residential real estate).

We are locally expert and globally connected, end-to-end and best-in-class – as any great partner in property should be.